Funnel Optimization

Funnel and Conversion Rate Optimisation Services

Driving traffic to your website is great until they get there and have no idea where to go. This is why optimising your sales funnel on your website is a crucial component to seeing an increase in conversions/sales. At Strike Digital we work to ensure the overall conversion rate is optimised to the best it can be.

Maximise Your Sales With Expert Funnel Optimisation

Increasing your website's conversion rate means an increased performance in not only organic traffic but paid too. Strike Digital specialises in comprehensive funnel optimisation and conversion rate optimisation (CRO) strategies fit for your business needs.A well-structured checkout process could be the difference between failure and success. Sometimes stepping back and taking a look at the website journey as a whole is the best thing you can do to get a better understanding of what needs to be improved in order to drive more e-commerce sales.
Services

Our Comprehensive Funnel Optimisation Services

We will tag every outbound communication with parameters that allow us to measure the impact of every effort and repurpose budget where it can drive revenue the most.
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Tag Configuration

Every outbound ad/communication will have a tag to separate paid from organic traffic.

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Traffic Analysis

We can see which consumer segments are coming from which ads based on those tags.

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Conversion Rates

We can optimise the funnel by analysing the conversion rates of the different segments.

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Reporting

All our changes and tweaks will be shared. You get full transparency and reasoning behind our actions.

Why Choose Us?

Why Strike Digital Is Your Ideal CRO Partner

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Experienced and Innovative Team

Each client is assigned a dedicated point of contact, whose job is to learn everything there is to know about the brand and/or product. This ensures that informed and educated strategic decisions are made to help the brand grow and the product sell.

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E-commerce Specialists

Strike Digital focuses on the bottom line of our clients. A multiple award-winning team of ex-Meta and ex-Google account managers, we use our internal knowledge of the platforms to scale e-commerce companies via paid ads.

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Proven Success Stories

Our campaigns achieve a low CPA using exclusion audiences and negative keywords. Then, we re-activate customers to complete multiple purchases via email marketing and low-budget retargeting campaigns.

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Trusted by International Brands

Our level of commitment to success has led us to work with many international brands. These companies have come to us with a sense of trust that we will deliver the best results possible. Our clients include Andor Willow; Urban Drones; Irish Tax Rebates; Tax Return Plus; Oh Beauty; and Fajas Tributo

CRO Strategies

Tailored Strategies For
E-Commerce Conversion Rate Improvement

Every website is built differently and requires its own set of steps to find a possible missing link. Our team has laid out the basics of what a strategy would look like tailored to finding the pain points in a website. Using the below we would build this around your website to find crucial improvements.
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01

Analyse Performance

Sometimes the best thing to do is dig into the data that your website already has available, looking at the bounce rate and abandon cart rate will give a good indication of a starting point.

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02

Understand The Customer

Understanding what your customer is looking for, and more importantly, expecting, when landing on your website is a very important metric to consider when trying to improve your website.

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03

Enhance Product Information

A lack of available information on your product or service will drive away most visitors. It is very important to use the product information to give as much to the customer as possible to help sell the customer on that product.

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04

Streamline The Checkout

Creating a hassle-free checkout process will result in so many more sales. At least 30% of the bounce rate and abandonment rate comes down to a difficult checkout process.

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05

Test & Refine

There is no end point in conversion rate optimisation, constant improvement is possible, and continuing to test and refine your e-commerce website will lead to many more success stories.

Request a Meeting

Get in touch today!

Reach out to us and we will be in touch within 24-48 hours to schedule a discovery call.